4.9: Definition of Action

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Definition of Time
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Definition of Communication

 

Action

Cultures, like individuals, can be oriented towards activity or passivity.

1. Definition

Doing cultures
Value is placed on action and accomplishments, achieving personal goals and improving one’s standard of living.

Being cultures
Value is placed on working for the moment, release from stress, and experience rather than accomplishment.

2. Implications

Doing cultures
– Follow external standards of measurement.
– Motivated by promotions, raises, bonuses and recognition.

Being cultures
– Put emphasis on job satisfaction.
– Not motivated by promises of future rewards.

A culture’s orientation to communication is often very subtle. Thus, differences in communication style can cause a multitude of problems in people management, negotiations and communication.

Activity
Where would you position your culture on this spectrum? Do you know where to position other cultures? How could you find out where other cultures are positioned? (Keep in mind that these determinations are generalizations, there are significant variations within cultures based on subcultures, countercultures and divergent individual preferences).

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Definition of Time
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Definition of Communication